Chris Luffingham

The thread across two decades of work: making organisations more effective in high-scrutiny, politically complex environments. Strategy that connects to outcomes. Communications that hold up under pressure. Governance that actually works.

Most recently Deputy Chief Executive and Director of Advocacy at the League Against Cruel Sports, and its Acting Chief Executive from March 2024 to March 2025. He led the organisation through a leadership transition and strategic reset under sustained external scrutiny, while securing cross-party manifesto commitments and legislative progress on animal welfare.

Before that, National Campaigns and Communications Director at the Green Party of England and Wales, with joint chief executive responsibility for all external operations through European, local and general election cycles. Earlier, chief of staff on the campaign that won Bristol’s first city-wide mayoral election, for an independent candidate against the odds.

Chris is Chair of Trustees at Trinity Community Arts in Bristol and has held board roles across arts, education and community organisations. His focus is governance that drives delivery rather than process for its own sake. He has led and strengthened Board practice on strategy, finance, risk, performance oversight, executive accountability and stakeholder assurance, including supporting and appraising senior leaders and handling sensitive issues with discretion. He has carried Company Secretary responsibilities and led formal liaison with the Charity Commission and the Electoral Commission.

Chris also advises senior leaders on AI, less the technology than what it means for how an organisation works, leads and is seen. As with the rest of his work, the value is in the judgement about the organisation, not enthusiasm for the tools.

Chris Luffingham, founder of Place of Change

Chris Luffingham, founder

What you can expect

The standard of the work is the proposition.

Honest assessment

We tell you what we see, not what is comfortable. If something is not working, we say so directly and explain what to do about it.

Senior delivery

The person you meet is the person who does the work. No handoffs, no account managers, no junior team behind the scenes.

Defined scope

Every engagement has clear deliverables, a fixed price and agreed boundaries. We do not bill by the hour, and we do not let scope drift.

Board-ready output

Everything we produce is written to the standard your Board, funders or regulators would expect. No jargon. No reports that sit on a shelf.

The right team

Most engagements are delivered directly by Chris. Where a brief calls for specialist expertise, we bring in senior practitioners we have worked with and whose judgement we trust.

Selected experience

Judgement built in the room, not the seminar.

  • Secured animal welfare manifesto commitments from both main parties across three general election cycles, including the first Conservative commitment to maintain the hunting ban
  • Secured 3 million acres across England and Wales banning trail hunting, and a legislative ban on snares in Wales
  • Acting Chief Executive of a national charity of around £3m turnover and 40 staff, leading crisis management and organisational continuity through a sustained leadership transition
  • Built and led an advocacy directorate spanning public affairs, policy, campaigns, communications and intelligence, with budgets to £3.6m and a team of 23
  • Grew Green Party membership from 12,500 to 67,000, increased turnover from £800k to £3m, and scaled staff from 8 to 65
  • Multiple CIPR award winner, including Gold for Best Regional Campaign and Best Not-for-Profit Campaign
  • Governance reviews and Board effectiveness work across the charity and membership body sector

If the situation is live, the conversation should be too.

Initial discussions are without obligation. Describe the issue, the timing and the outcome you need.

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